View-Point

What do Indian Blog Readers like to do? Part 2

In my previous post we discussed that very few (around 10%) readers of Indian Blogs leave comments. One of the reader (Vikas) left a comment saying that there aren’t enough bloggers in India who write posts which can be commented on. Most of blogs are informational. I think I agree to that point. I decided to dig some more data from Pluggd.in blog by Ashish, which had the most comments (around 260) in April 2008. Here is another beautiful graph.


What do Indian Blog Readers like to do?

I echo the thoughts expressed by Vijay. Majority of the blogs I follow are from non-Indian Bloggers. There are only few quality blogs from India. We definitely have more scope for new bloggers to cover different aspects of start ups and entrepreneurship.Some of our fellow bloggers do work hard to bring stories. The visitors to these blogs prefer to stand outside and watch the show. Very few of them actually leave quality comments on these blogs.


Google eagerly needs to learn Hindi Grammar

According to the Google’s press release, 87% of the literate population in India don’t know or don’t use English. Such users are deprived of the valuable resources available on the internet, which are mostly in English. In order to help such users, Google has introduced tools to facilitate blogging in Hindi, Tamil, Telugu, Kannada and Malayalam. It will take time before users get into to vernacular blogging. Google has also introduced English to Hindi translation. This is targeted at Non-English speaking internet users of India.


BharatMatrimony delivers SoulMates through RSS

BharatMatrimony (Consim Info Private Limited) delivers the list of brides or grooms as RSS Feed. This feature is available on the regional sites of BharatMatrimony like Assamese, Bengali, Gujarati and 12 other regions. The regional sites provide RSS feeds based on Religion, Caste, Country, State, City, Education, Occupation and Marital Status.


Takers for RCom’s Educational Portal; Exam Guru

Reliance Communications is cashing on the fact that India has more mobile users than internet users. It recently launched IVR based Education Portal named Exam Guru. It was already in the business of sending exam results by SMS. Information associated with education is very basic, and it will always be in demand. Such information should be made available for the lowest cost, if not free.