Review
Reaching the Pockets of Customers using SMS 2.0
What if marketers want to reach their customers in a more personalized way? Internet penetration in India is lower compared to that of mobile phones. And Affle has found its niche in providing upgraded SMS service with personalized content, context sensitive text advertisements and search options. Affle has partnered with Airtel to provide this service in India.
Find freelanchers using Freelance Exchange
AgencyFaqs has launched a platform for freelancers. Freelance Exchange will provide a platform for self-employed professionals in the advertising, media and marketing industry to find suitable freelancing work. There are many categories of freelancing in the site including copy writer, web designer, event management, exhibitions, sales, marketing and others.
Gals, try your make up online using Taaz
Taaz is a innovative website which allows users to try different kinds of make up and hair style, thereby bring out the best possible look. The name Taaz is derived from Hindi word Taaza which mean fresh or Taj which means crown. This is brain child of Satya Mallick and David Kriegman. The patented algorithm for separating gloss from non-gloss in digital images is the backbone for applying photo-realistic makeup to images. Taaz.com is the creation of Photometria, inc., a San Diego-based technology company.
Target your audience with video ad using Jivox
Jivox has opened a sales and development office in Bangalore. Jivox provides a platform to easily create and distribute video ads. They are targeting mid and small size businesses where there is a very limited budget advertisement. Online video companies like 2dmovie and BigFlicks are investing big time in buying rights for online distribution of video content. 2Dmovie has plans to make the movies freely available and run on just advertising. Other players like Nautanki and WatchIndia can also find this service inevitable in their advertising mix.
Blogsjam aggregates top Indian blogs
Blogsjam is a very interesting initiative. This product is not competing in the field of RSS Readers. They are focussed in two niche areas. First it brings order to the ever growing blog content. And second deliver content to blog owners/users using widgets. They have organized around 200 blogs into 30 channels like Indian Technology and Startups, Bollywood News and Gossips etc. This team is being led by Ashish Baldua and Manish Baldua of Citipals. Citipals is website catered to review and recommendation of movies, restaurants etc.